Okay, here's my super brilliant idea on what they should do concerning orders, when their books open up. Take it for what it's worth. 2 cents? Canadian or US? Can't be Canadian as you guys got rid of the penny. 5 cents then.
Tell people, if they email they need to state what time they're sending the email and which time zone they're in, along with which trailer they want. That way they can place them in the order they were actually sent instead of relying on the time stamp on the email, which could be the sender's time zone or ETI's time zone. I've seen both in emails I get. Or there could be a delay in getting that email sent.
For phone calls - take their name and contact phone number (and, of course, which size trailer they want). Start listing those by what time they called. then after a few days or however long it takes things to settle down a bit (phone and email-wise), put together a list of who gets which slot, in order of when they contacted ETI.
If anyone is waiting outside the office door that morning, put them down for what time you got their info from them, get their card number for the deposit and shoo them out the door as you're gonna be busy with phone calls.
Then you start calling everyone back to get their deposits. That way you're not getting all that info to start with and tying up the phone lines for a long time, further frustrating folks that are trying to get through to place their order. Especially if those ordering have a bunch of questions, further tying up the lines. Busy signals get very annoying after a while.
And hope to heck you don't have any tours or orientations scheduled for that day, as you know you're gonna be super busy.
Whew, I'm just glad I don't have to try to figure it all out.